Support what is here.
Help existing Spaces, workshops, events, and independent initiatives with people, resources, and follow-through.
ProblemNouns
An agencyfor Nouns.Built to serve.
A practical service layer for the people building Nouns. Community programming, partnerships, retail, paid work, and support for the DAO’s existing administrators.
Read the proposalWhat Is This?
The proposal
More support. Not more control.
A 12-month engagement to help Nouns organize opportunities, support contributors, and bring in outside partners. No required software, new governance layer, or exclusive front door.
- Term
- 12 months
- Monthly service
- $32K
- Program treasury
- $200K
- Total request
- $584K
The role
An agency—not an authority.
Problem works alongside holders, contributors, project teams, and DUNA administrators. We help organize and deliver the work the DAO wants to support; we do not decide Nouns’ direction.
Bring opportunity in.
Connect our collective relationships to sponsor-funded programs, retail launches, and paid contributor work.
Make delivery easier.
Coordinate scopes, agreements, production, and reporting around projects that choose to participate.
What we will do
Useful work. Clear responsibilities.
A support team for community activity and commercial opportunities—not a requirement to adopt a Problem framework.
Spaces, workshops + events
Support weekly Spaces, monthly working sessions, local organizers, and partner-backed events. Share opportunities, answer questions, and help existing programs reach more people.
Opportunity + resource intake
Give holders, builders, and partners a clear place to ask for talent, introductions, production, or proposal support. Work through existing community channels and connect requests to approved resources.
Partnerships + agreements
Develop briefs, budgets, partner materials, sponsorships, and delivery plans. Coordinate agreements with qualified counsel and authorized signers so contributors can focus on the work.
DUNA + foundation support
Support DUNA administrators with document preparation, vendor coordination, reporting, and legal or tax adviser handoffs. Help with foundation-related matters where needed; existing administrators and counsel retain their responsibilities.
Retail + distribution
Support product teams with positioning, retail introductions, launch planning, fulfillment, and clear commercial terms. Connect creator-led projects to partners who can help bring them to market.
Paid contributor opportunities
Publish funded briefs and bounties, assemble opt-in project teams, and support delivery and payment. Keep opportunities visible rather than limited to private introductions.
Bigshot + retail
Good products need a route to market.
Our proposed work with Bigshot Toyworks pairs product development and retail strategy with Problem’s distribution relationships, partnership support, and launch execution.
Build with Bigshot.
Develop a focused Nouns toy and collectibles program: character selection, prototypes, packaging, production planning, and realistic costs.
Put guardrails in place.
Agree channels, pricing, inventory exposure, quality and safety checks, fulfillment, returns, and reporting before production commitments.
Build the launch together.
Bring in retailers, sponsors, creators, and distribution partners. Align campaign support and contributor roles around each agreed launch.
Commercial terms apply to the specific program, not to permissionless use of Nouns’ CC0 artwork. Production and partner commitments require an agreed scope and budget.
Relationships + new initiatives
Bring more into Nouns.
Problem and Bigshot bring relationships across brands and properties that our teams collectively value at more than $3B. That is the client and partner portfolio we draw from—not the value of this agency or assets owned by Nouns.
We will introduce existing partners and develop new initiatives with Nouns contributors across products, entertainment, hospitality, events, and brand collaborations.
Paid work + outside funding
Start with real opportunities.
Turn partner needs into funded briefs, sponsorships, retail programs, and contributor roles. Bring the right people together rather than asking every team to start from scratch.
Equity + shared upside
Create interests for Nouns.
Develop co-owned projects, joint ventures, and revenue-sharing opportunities for DAO consideration. Any Nouns equity or commercial interest is held by the DAO or a DAO-approved vehicle, with terms reviewed by its administrators and counsel.
Every opportunity states the proposed owners, funding, fees, and return to Nouns before approval. This engagement does not authorize investments or create automatic agency ownership of DAO-funded work.
Return to Nouns · year one
The goal is to multiply the DAO’s investment.
Problem’s year-one objective is to generate $2–3M in partnerships, outside funding, revenue, paid contributor opportunities, co-funded programs, and strategic value for Nouns.
The mandate is designed to make the DAO’s investment productive: use our relationships and execution capabilities to bring new capital, commercial opportunities, distribution, and ownership back into the ecosystem.
$2–3M
Targeted year-one value returned to the Nouns ecosystem
Bring outside capital in.
Convert brand, institutional, and sponsor relationships into funded programs, campaigns, and activations for Nouns.
Create income inside the ecosystem.
Route partner- and sponsor-funded briefs through Nounish creators, builders, operators, and project teams.
Turn ideas into commercial value.
Develop products, licensing, merchandise, and distribution opportunities with clear rights and economics for Nouns.
Multiply approved DAO capital.
Use DAO participation to unlock matching funds, revenue share, equity, and other long-term interests for Nouns where approved.
Directional year-one target, not a guarantee. Actual value depends on DAO approvals, partner budgets, commercial terms, market conditions, and execution. Reporting will separate cash revenue, outside funding, contributor compensation, co-funded program value, and documented strategic interests.
Open participation
More ways to contribute.
Holders and community members can participate at the level that fits their skills and time. No mandatory platform, retainer, or agency affiliation.
Bring an idea.
Introduce a partner, surface a resource need, or help shape a community session.
Claim paid work.
Take on an open bounty or apply for a scoped creative, technical, production, or operations role.
Lead a project.
Form an opt-in team, host a local event, or co-develop a product with agency support.
Help it improve.
Join workshops, review briefs and outcomes, offer specialist input, and use existing governance to decide DAO funding.
The bounty board
See the work. Claim the opportunity.
Build a Nouns-facing board for DAO-funded and partner-funded briefs, linked from existing community channels. Each listing shows the scope, budget, skills, deadline, reviewer, and payment terms.
- 01
Discover open tasks, available project roles, and partner opportunities in one place.
- 02
Claim open bounties or apply for specialist work under published selection criteria.
- 03
Deliver against clear milestones, get reviewed, and receive the agreed payment.
Noun holders, DAO members, and wider contributors can take part. Payment is for delivered work—not holding or voting. Criteria are skill-based, conflicts are disclosed, and work stays visible through completion.
Nouns.wtf
A better front door for everyone.
Rebuild Nouns.wtf with its existing maintainers and community input: clearer storytelling, a living portfolio, an events calendar, contributor opportunities, and a simple way for partners to get involved.
Show what Nouns does.
Connect projects, people, events, and milestones so visitors can understand the ecosystem and find their way in.
Make the next step clear.
Surface the bounty board, workshops, resource requests, and partner intake alongside the existing auction and governance experience.
Build it with Nouns.
Review designs openly, work with maintainers, test before launch, and leave the code, content, domain, and administration under Nouns’ control.
A proposed website scope—not a smart-contract or governance change. No migration to proprietary Problem infrastructure is required. Launch follows the DAO’s and maintainers’ approval.
12-month request
$584K. One accountable scope.
Keep the $32K monthly service stream. Add $100K to the original $100K community allocation, bringing the program treasury to $200K.
Agency service · 12 months
$384K$32K per month for the team, community support, partnerships, project coordination, and reporting.Community + operating treasury
$200K$100K for community activation, plus $100K for project and operating support.What the treasury supports
- Bounties, workshops + events
- $100K
- Project + operating costs
- $100K
The added allocation supports approved legal and agreement costs, product prototypes, retail preparation, and external work on the bounty board and website. The service stream covers the team; the same work is not billed twice.
How spending stays accountable
Use a separately tracked, purpose-limited program budget with a published spend ledger, scopes, and receipts. Release funds against approved milestones; changes outside scope return to the DAO.
No Noun acquisitions or private investor costs are funded here. Unused program funds return at the end of the engagement unless the DAO approves an extension.
Oversight
Support that stays accountable.
Monthly updates cover completed work, paid contributors, partner progress, spending, and next steps. Quarterly reviews give the DAO a clear opportunity to assess the engagement.
The DAO decides.
No new control over governance, the wider treasury, domains, or legal signatories. Resource intake is support—not a new approval gate.
Separate interests clearly.
Disclose fees and related-party interests. Use independent review and recusal for conflicted decisions, with separate agreements for co-investments.
Keep the mandate limited.
A 12-month scope with no automatic renewal. The service stream is cancellable through DAO governance, with an orderly handoff of work and records.
Getting started
Listen. Open the work. Deliver.
Start with the community’s priorities and build around the people already doing the work.
Agree the priorities.
Meet administrators and project teams. Publish the scope, budget process, community schedule, and initial partner opportunities.
Open participation.
Launch the first funded bounties and workshops. Review the Nouns.wtf direction and develop the Bigshot product and distribution plan.
Show the first results.
Deliver initial partner and community programs. Advance the website with maintainers, report contributor payments, and bring ready commercial opportunities to the DAO.
Proposal to Nouns DAO
Nouns leads. We help make it happen.
A service layer for community, contributors, partnerships, retail, and administration. More ways to participate. More support for the work. No requirement to give up independence.
Private discussion draft for Nouns DAO. Scope, funding, partner programs, and the year-one value target are subject to DAO approval, agreed commercial terms, and execution.